Ben & Jerry’s caters to U.S. consumer demand, goes GMO free. Organic Consumer Association calling for boycott.

benBen & Jerry’s, the U.S. ice cream maker, has announced that it’s relaunching its products without bio-engineered ingredients this year, stating a commitment to go free. The company received enormous backlash from its when it donated more than $450,000 to try to defeat the California labeling ballot. Unilever, the parent company of Ben & Jerry’s is a member of the Grocery Manufacturers Association.

In Europe Ben & Jerry’s is produced without ingredients. The company announced that it intended to complete the U.S. free transition in 2014.

The company has hyped ingredient and supported I-522, the to require labeling for food and beverage products with bio-engineered ingredients. Ben & Jerry’s was also a leading supporter in the Vermont legislative efforts this year making the state the first in the nation to require labeling of foods. Nevertheless the Organic Consumer Association is calling for a boycott of all Ben & Cherry’s products as the Grocery Manufacturers Association is currently suing the State of Vermont over the bill.

The switch to non ingredients is having a as other companies are following suite to remain in business. The Oregon cherry producer that supplies ingredients for Cherry Garcia switched from beet sugar to cane sugar to retain Ben & Jerry’s as a customer.

Source

http://www.foodbusinessnews.net/articles/news_home/Business_News/2014/02/Ben__Jerrys_to_go_GMOfree_this.aspx?ID=%7BECA23F18-B91A-42F8-A712-FC12F85BED6C%7D&cck=1

http://www.usatoday.com/story/money/business/2014/06/15/ben-and-jerrys-says-goodbye-to-gmos/10542275/

Be Sociable, Share!

    Leave a Reply

    Your email address will not be published. Required fields are marked *