Class Action against Naked Juice for using GMO products

nakedjuice3   A class action was filed against , (owned by ), for marketing products as non GMO and All Natural when in fact the product contains genetically modified ingredients and synthetic substances. The complaint can be accessed here.

Highlights of the lawsuit accuse the company of:

1) Labeling its products as “Non-GMO” when, in fact, it knowingly used genetically-modified ingredients in its products.

2) False and misleading labeling of its products as “100% Juice”, “100% Fruit” and “All Natural” when the products contained many different and such as:

* Fibersol-2 — a proprietary synthetic digestion-resistant fiber produced by Archer Daniels Midland and developed by a Japanese chemical company.

* Fructooligosaccharides — a and sweetener.

* Inulin — an artificial and invisible fiber added to foods to artificially increase with the typical fiber mouth-feel.

3) Intentionally misleading and deceiving its customers.

Consumers as evidenced on ’s page are not only boycotting the product because of but the companies $ 2. donation to defeat 37 which would have made GMO labelling in California mandatory.

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Source
Naked Juice Class Action Lawsuit

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