Reed’s, Inc. has announced that it will voluntary start labeling all of its products as GMO-free. Consumers have been been growing increasingly frustrated by the Food and Drug Administration (FDA) lack of GMO labeling initiative over public health risk concerns and are rewarding companies that are supporting the GMO labeling process.
“Since I started my company nearly 30 years ago, I have been committed to brewing our drinks using only the finest ingredients in their most basic form, like fresh ginger root,” said Chris Reed, founder and CEO of Reed’s.
“As a chemical engineer and a foodie, I have always been leery of engineers meddling with food. We have avoided GMOs in our products because we feel they have not been adequately researched. Our customers have been very vocal about GMO ingredients in their food. GMO-free food products are a very fast growing trend in this country, and I can see the natural food industry moving to go completely GMO free in stores in the near future.”
Reed Inc. Press Release